Friday, August 26, 2011

Got Social Media? Take the FERF-GT Survey

FEI's research affiliate, the Financial Executives Research Foundation (FERF), in partnership with Grant Thornton, is launching the Social Media and Its Associated Risks Survey to look at how social media is changing the face of business in the U.S. and around the world.

With the scope of social media expanding every day, companies have an opportunity to take advantage of business-building and promotional avenues that were not available only a few years ago. These opportunities come with an accompanying list of new risks, however.

Through this survey and in-depth follow up interviews, senior financial executives will learn about practical guidance in social media policymaking and risks to be considered in regard to their companies’ social media plans and strategies. The research will also inform senior financial executives about governance issues, corporate policy, a code of ethics around social media, internal control issues and social media audits.

The good folks at FERF estimate it will take you about 15 minutes to complete the survey. Thank you for your input!

Take survey here.

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